Total Consumption (legal and illicit) rose by 3.9% in 2017 to 103.9 billion cigarettes, driven by a strong rise in Illicit Inflows.
In total, an estimated 23.4% of all cigarettes consumed in 2017 originated through illicit channels.
Illicit Consumption was primarily composed of Unspecified Market Variant products in 2017 (i.e. cigarettes that do not bear sufficient labeling to identify the intended market of retail). Cigarettes of Unspecified Market Variant accounted for nearly 80% of Illicit Consumption. The most popular Unspecified Market Variant brand identified in 2017 was “Jet”.
The total Tax Loss to Illicit Consumption rose to VND 5.3 trillion (USD 235 million) in 2017.
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