Total Illicit Consumption is equal to 332.4 million cigarettes in 2015, representing 100% of Total Consumption.

More than three-quarters of Total Consumption was unidentifiable by intended market of retail sale, with the brands “Era” and “Extreme” accounting for 83.5% of total Unspecified Market variant volumes.

There was also a significant presence of cigarettes intended for retail sale in neighbouring countries Malaysia (58 million cigarettes) and Indonesia (14 million).

The Excise Tax Loss associated with Illicit Consumption is estimated to be BND 83 million (USD 60 million) for 2015, a 2.6% increase in Tax Loss in comparison with 2014.